26

1. The
BBC calls him “The World’s Brand
Futurist”. Who is he?
1) Martin Lindstorm
2) Al Ries
3) Naomi Klein
4) Philip Kotler
2. ______________ raised $2 billion
through the largest bond issue by an Indian
bank in September 2007
1) State Bank of India
2) HDFC Bank
3) Kotak Mahindra Bank
4) ICICI Bank
3. “The World’s Networking Company” is
the service mark of which of these?
1) AT&T
2) Nortel
3) Ericsson
4) Cisco Systems
4. “Brady Bonds” were created in 1989
following debt defaults by several
___________ countries in the mid-1980s.
1) Asian
2) Latin American
3) European
4) African
5. Government of India Bonds are
usually issued ___________
1) At a face value of Rs 100
2) At a face value of Rs 50
3) At a premium to the face value of
Rs 100
4) At a discount to the face value of
Rs 50
6. With which of these pens would you
associate “the White Dot”?
1) Cross
2) Sheaffer
3) Waterman
4) Mont Blanc
7. The “Methuselah” bond has a maturity of
________ years.
1) 10
2) 25
3) 35
4) 50
8. Which of these is the best known brand
of Devanlay SA?
1) Evian
2) Lacoste
3) Garnier
4) Hershey
9. _____________ was the first Indian
company to raise money internationally, by
issuing bonds with a maturity of 100 years
in 1997.
1) TISCO
2) Grasim
3) Reliance Industries
4) Infosys Technologies
10. Among these indices, the
___________ has the highest market
capitalisation (In US Dollar terms)
1) Nikkei 225
2) TSE 100
3) Dow Jones Industrials
4) Brazil Bovespa



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